Tag Archives: shopper insights

POSTED

May10

8 DAYS

How Does Color Affect Shopper Purchases?

colorpsych

Color is a form of nonverbal communication that works on a subconscious level, and it works differently with different shoppers depending on demographics.

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POSTED

May08

10 DAYS

3 Ways E-Tailers Need to Innovate Like In-Store

123in-store

Shoppers should be demanding the same quality experience from e-tailers that they are from brick-and-mortar stores. Here are 3 ways e-tailers can innovate like in-store.

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POSTED

May07

11 DAYS

MythBuster: Bricks Are Better Than Clicks

mythbuster

One of the biggest myths floating around the industry is that clicks are stronger than, and going to soon replace, bricks. But is there any truth to this myth?

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