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RESEARCH: Understanding Grocery Purchasing in a Low-income Urban Environment « Industry Resources « Downloads
|Date posted||January 2, 2014|
|Categories||Industry Resources, Research|
In this short summary research was conducted in Baltimore, Maryland on what low-income shoppers looked for in the grocery store. Surveying 46 women all on WIC and or SNAP researchers found that the low-income shoppers surveyed wanted to buy healthy foods for their family, but due to the primary priority of providing enough food for the family healthy food is often replaced with unhealthy food.
Download this study to learn more about low-income grocery shopping priorities as well as the public health concerns.