RESEARCH LIBRARY

welcome-header

The research library of POPAI serves to identify, preserve and make available research and insights of enduring value. POPAI’s aim is to make conditions suitable for access and to support research that will add to the literature of marketing at retail and shopper marketing and to elevate the medium on par with other marketing mediums.Access the research library. 

quick-finder-hd

Search for content using the below filters to find tips and advice specific to your needs. If you still have questions or would like to recommend a resource, please contact us.

White Paper: Packaging and the Environment: A Cross- Cultural Perspective « White Paper « Industry Resources « Downloads

AttributeValue
Version2008
Date postedNovember 30, -0001
Downloaded44 times
CategoriesWhite Paper

Description

Awareness and perceptions have a big impact on being able to move the green design agenda forward. Scott Young has done extensive international research in this arena with respect to packaging. His findings reveal different attitudes in

Glossary

INDUSTRY GLOSSARY

buy our book link

BUY OUR TEXTBOOK