The research library of POPAI serves to identify, preserve and make available research and insights of enduring value. POPAI’s aim is to make conditions suitable for access and to support research that will add to the literature of marketing at retail and shopper marketing and to elevate the medium on par with other marketing mediums.Access the research library.
Search for content using the below filters to find tips and advice specific to your needs. If you still have questions or would like to recommend a resource, please contact us.
Breakthrough Thinking Series: In-Store Communications Technology Trends « Slideshow « Educational Programs & Sessions « Downloads
| Attribute | Value |
|---|---|
| Version | 2010 |
| Date posted | November 30, -0001 |
| Downloaded | 220 times |
| Categories | Slideshow |
Description
What are all of the latest tools available when trying to reach the shopper? Jeff Sandgren takes a look at the newest trends in digital technology, smartphone apps, social media, bringing you up to date on what’s out there and what
TIME TO GET SOCIAL
Don't just read about the latest trends on in-store and shopper marketing, get social.