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White Paper: Migrating to the Mobile Store « White Paper « Industry Resources « Downloads
|Date posted||November 30, -0001|
The checkout counter has traditionally been the focal point for retail store design. In an effort to make finalizing purchases as seamless as possible, the mindset had always been to make the POS lanes highly visible and place them front and center in the store. That thinking has been challenged in recent years as leading edge retailers have shifted attention first and foremost onto their products.