The research library of POPAI serves to identify, preserve and make available research and insights of enduring value. POPAI’s aim is to make conditions suitable for access and to support research that will add to the literature of marketing at retail and shopper marketing and to elevate the medium on par with other marketing mediums.Access the research library.
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White Paper: Making Money from Digital Signage « White Paper « Industry Resources « Downloads
|Date posted||November 30, -0001|
The core purpose of digital signage for any business is to make or save money, but this medium can be used in many different ways. Learn how various industries are monetizing on-screen communication.