The research library of POPAI serves to identify, preserve and make available research and insights of enduring value. POPAI’s aim is to make conditions suitable for access and to support research that will add to the literature of marketing at retail and shopper marketing and to elevate the medium on par with other marketing mediums.Access the research library.
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Educational Programs & Sessions (26) « Downloads
- DesignTrends: The Bad Client, The Terrible Brief, And Great Design (91)
- MarketSmart: Raising The Bar In Marketing At Retail Research (75)
- MarketSmart: The 2015 Retail Landscape (58)
- POPA U Masters: The Four F's (64)
- Video: Future's So Bright Green Sustainability Conference (54)