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A variation of offset printing which, in addition to the traditional print colors cyan, magenta, yellow and black, also includes violet-blue, green and orange-red. The system was developed from a …
Process in which binders and solvents in the printing ink penetrate the paper during the drying process. Pigments and resins remain on the surface to form a color coating that …
Time required to cure an adhesive or coating.
First drying phase of ink usually by substrate absorption of oil allowing handling without smudging or set-off.
The undesirable transfer of ink from a print to the back-side of the next sheet in the press delivery pile.
The requirement established by local code restrictions governing the distance a sign is set in from a specific point (e.g., property line, powder line, side walk, etc.).
The traditional typographical term set originally denominated the width of the stem of a letter, that is, of the base of the metal piece of type. Today, the set is …
Panel providing ready access to an area of a sign for maintenance purposes.
A term used by fine artists to denote the result of the screen printing of original art. Used also to denote the fine arts reproduction phase of the screen printing …
The brown ink sepia comes from the ink of the common cuttlefish, Sepia officinalis, found in sub-tropical coastal waters of the old world. Among other things, the brown pigment in …
Artwork produced to indicate separation of color areas; e.g., a separate layout or layer for each color. Also reffered to as Layered Art.
Substance that may not cause an exaggerated (allergic) human response until after repeated exposure.
Exaggerated (allergic) response after reexposure by a human or animal to a chemical substance.
A painted outdoor bulletin with special effects, cutouts, lighting, or animation.
See half shear.
Pulse of the Shopper Nation & Night of Honors
This month's featured member is Brown-Forman and their Group Manager for Channel and Customer Sales Promotion Jason Cross
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