| We have assembled a special mix of industry thought-leaders: a committed team of executives from leading companies, industry insiders and noted authorities in the creative field. Our content is far-reaching, yet our approach is down-to-earth. | ||
WEDNESDAY MAY 25, 2011 |
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| 10:00 am | Welcome | |
| 10:15 am - 11:00 am | Effectively Connecting Your Creative To The Client’s In-Store Strategy Alfredo Muccino Chief Creative Officer | Liquid Agency |
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| 11:00 am – 11:45 am | Technology And Design: What Works Best And What Doesn’t Work At All William Sutton Creative Director | SMP In Store Solutions |
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| 12:00 pm – 1:00 pm | Lunch | |
1:00 pm - 1:45 pm |
The Bad Client – The Terrible Brief and Great Design Kris Matheson Director of Sales and Marketing | Artisan Complete Oscar Bertola |
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1:45 pm - 2:30 pm |
Design Tools – Beyond the Computer Peter Crum Senior Designer | Universal Display & Fixtures Company |
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2:30 pm - 2:45 pm |
Marketing at Retail Evolution: Creative Integration Dr. Hugh Phillips Phillips, Foster, & Boucher Inc | McGill University |
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3:00 pm - 5:00 pm |
Retail Tour | |
| 5:00pm – 7:30pm | POPAI 75th Anniversary City Tour Cocktail Reception | |
Don't You Hate It When This Happens. . .