Top Ten
Ways POPAI Membership Pays You Back
Business Contacts
Online Member
Directory to search key contacts by name, company, type of
business, type of clients, globally - - available 24 hours a
day
Global Information
From 18 countries to keep you current
with the world of advertising and marketing at retail
Pictures Worth a Million
View winners of POPAI’s
Outstanding Merchandising Achievement awards via our online Creative
Gallery. Ideas galore.
The Only Library You’ll Ever Need
POPAI’s online Library draws from hundreds of sources
including trade publications, research reports, association newsletters,
mainstream media, university journals and more. Key articles are pulled
and highlighted for you each month. Keep your selections on your own
library shelf to read now, or use later for presentations.
Research That Makes a Difference
From POPAI’s own
national, comprehensive
studies of Marketing at-Retail in Supermarkets, Convenience
Stores, Drug Stores, RFID Technology, Audience Measurement Principles
and more. Available FREE to POPAI members.
Discounts That Save a Bundle
- Brand Experience Lab – POPAI members receive a discount
for testing services provided by the Brand Experience lab
- Exhibits– As a member you receive a 22% / $7 per Sq/Ft discount
on your booth space at GlobalShop’s POP Marketplace and Digital
Store
- OMA Entries– As a member you save 50% on each OMA entry, and receive
a discount on OMA Gala tickets.
- POPAI UNIVERSITY Events – As a member you receive a discount
on every POPAI UNIVERSITY on the Road or UNIVERSITY on the Web
educational event.
- Industry Research and
Information- All of
POPAI’s original industry research, including the just released
Chain Drug Study is free to POPAI members.
- Freight– As a member you receive a 62% discount on your
shipments using Yellow Freight. Yellow
Transportation – outbound, inbound – long or short
haul.
Networking Made Easy
POPAI brings you golf outings,
cocktail receptions, seminars, breakfasts and more events where
retailers, brand marketers and producers can mingle, compare notes,
trade cards and grow business relationships.
Education
To enhance your career, gain the
competitive edge, stay informed, and earn the prestigious MaRC….
POPAIUniversity on the Road –
coming to a city near you. Master’s Program at Northwestern University
– where two days of intense study and networking prepares you for
most requirements of the Certification exam. POPAI U on the web – where one fee lets all
your staff can gather for interactive pc-based seminars. Annual
Industry Leadership Conference (Washington DC May
2006).
Advocacy for Your Best Interests
POPAI is engaged in pro-active efforts
to protect Intellectual
Property Rights and to benefit our industry’s
interests.
Recognition for Your Hard Work
POPAI’s Outstanding
Merchandising Achievement awards (OMA) are the longest standing and
most respected tradition of honoring excellence in advertising and
marketing at retail. Put the “Chief” statue in your
boardroom and watch clients and prospects take notice.
POPAI is your global nonprofit
trade association – where your voice, your interests and your
involvement return your investment!!
|
