Wednesday, June 4, 2008
|
|
| 8:30 am - 4:30 pm |
POPAI Board of Directors Meeting (board members only) |
| 6:00 pm - 8:30 pm |
Welcome Reception |
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Thursday, June 5, 2008
|
|
| 7:30 am - 5:00 pm |
Registration |
| 8:00 am - 9:00 am |
Buffet Breakfast |
| 9:00 am - 9:15 am |
Welcome Remarks |
|
Dick Blatt, CEO and President , POPAI |
| 9:15 am - 10:00 am |
Delivery on Brand Promise Through Outstanding
In-Store Experience |
|
James Damian, Senior Vice President Experience Development
Group, Best Buy |
| 10:00 am - 11:00 am |
New Shopper Engagement Metrics: Impact and
Effectiveness Ratios |
|
Anthony Prior, Director, SheridanGlobal Ltd |
| 11:00 am - 11:15 am |
Break |
| 11:15 am - 12:00 noon |
The Right Stuff: How to Successfully Engage
Consumers and Customers in an Era of Customization |
|
Mike Dillon, Vice President Brand Activation, Pepsi-Cola North
America |
| 12:00 noon - 1:30 pm |
Networking Lunch
|
| 1:30 pm - 2:00 pm |
Marketing at-Retail at Risk: The Impact
of Government Regulations |
|
James H. Davidson, Founder, Davidson and Company of Polsinelli
Shalton Flanigan Suelthaus |
| 2:00 pm - 3:00 pm |
Digital 101 - How Retailers Are Using Digital
Media to Enhance the Store Experience and Build Sales |
|
Michael Quinn, Senior Vice President of Marketing, Research and
Product Devlopment, Premier Retail Network |
| 3:00 pm - 4:00 pm |
Brand Survival in the Age of Retailer
Power |
|
Lars Thomassen, Chairman, White Star Property |
| 4:00 pm - 4:30 pm |
Closing Remarks and Announcements |
| 6:00 pm - 7:00 pm |
Night of Honors Reception |
| 7:00 pm - 9:00 pm |
Night of Honors Dinner and Awards
Ceremony |
| 9:00 pm - 11:00 pm |
Night of Honors Celebration
Reception |
|
|
Friday, June 6, 2008
|
|
| 8:00 am - 9:00 am |
Buffet Breakfast |
| 9:00 am - 10:00 am |
Retailing 2015: New Frontiers |
|
Dan Stanek, Executive Vice President, TNS Retail
Forward |
| 10:00 am - 10:15 am |
Break |
| 10:15 am - 11:00 am |
Shopper Innovation through
Engagement |
|
Mary Kay Riordan, Senior Vice President Promotion and Retail
Innovation, Momentum Marketing |
| 11:00 am - 12:00 noon |
Shopper Behavior |
|
Jerry Olson, Founding Partner, Olson Zaltman
Associates |
| 12:00 noon -12:15 pm |
Closing Remarks |
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